Online Reputation Management

Online reputation management or ORM means to take control of online conversion. The strategies and techniques of ORM ensure that the target audience gets the right material when they search for you on the internet. ORM leads to the creation of balance, stops misleading trends and enables one to put the best foot forward.
Have you Google yourself only to see that there are no results related to you? That means that your online reputation needs proper management. Be it personal online reputation management or the online reputation management of a business, it is important to show up in those search results. In this digitally driven world, your online reputation plays a very important role.

Why is it important?

• A shocking fact is that 75% of the recruiters have rejected candidates on the basis of their search results
• 54% of digital marketers consider Online Reputation Management to be crucial for their company’s success
• 42% of businesses monitor their online reputation on a daily basis
• 46% of businesses use social media to monitor what is being said about their brand
• Cost effective lead generation strategies that boost the business reach to a great extent
• A 25% growth in sales is the biggest achievement a company can get from ORM, which is massive
• Almost 35% of businesses are making plans to devote more time and investment to Online Reputation Management in 2018

This shows the kind of importance online reputation management holds today and why it is high time that you know all about it to start effectively managing your online reputation today.